BC Media collaborated with Max Tune to develop a comprehensive plan for the video shoot, aiming to showcase Max Tune's entry into the electric and hybrid car market while unveiling their development car. The process included:

Conceptualisation: BC Media understood Max Tune's goals, target audience, and message, leading to a creative concept that highlighted the development car.

Location selection: An aesthetic underground car park in Colchester, featuring ample natural light from big skylights, was chosen as the backdrop.

Pre-production: BC Media organized crews and equipment, ensuring the development car was in perfect condition.

Production: The video shoot spanned an afternoon, using Sony FX3 with various Samyang Cine lenses, stabilized with DJI Ronin RS3 Pro. Meticulous attention to detail captured the car's exterior, interior features, and vinyl wrapping.

Post-production: BC Media's team edited footage to select compelling shots, adding visual effects and immersive background music, achieving an impressive result without requiring revisions.



Results and Impact.
Increased brand awareness: The video generated significant attention, creating buzz for Max Tune's expansion into remapping electric and hybrid cars. It went viral on social media, reaching a broad audience and fostering positive brand associations.

Showcased expertise: The video highlighted Max Tune's technical prowess in adapting remapping services for electric and hybrid vehicles. It showcased the company's commitment to staying ahead in the evolving automotive industry.

Unveiled the development car: The vinyl-wrapped satin red BMW i8 development car became a symbol of Max Tune's innovation and dedication to cutting-edge automotive technology.

Conclusion: BC Media's content successfully unveiled Max Tune's hybrid BMW i8 development car and their expansion into remapping electric and hybrid cars. The video captured broad attention, enhancing brand awareness and showcasing Max Tune's expertise. The collaboration between Max Tune and BC Media yielded impressive results.